An Introduction to Advertising

Welcome to my ‘ Introduction to Advertising’. This blog will be designed to tell you everything you need to know to be successful in the world of advertising.  This blog will provide you with details such as: 

• Different formats of advertising
• Different purposes of advertising
• Examples of ineffective and effective advertising campaigns
• Examples of controversial advertising campaigns 
• Different styles of television advertisement
• How television adverts are researched and designed
• How television adverts are produced
• Common codes and conversations
• How advertising is regulated